Comments on: Tasting Notes: Sheepshaggers Gold http://www.folkale.com/blogobeer-archive/tasting-notes-sheepshaggers-gold/ A blog about folk(ish) music and real ale / craft beer Mon, 06 Feb 2012 19:44:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Darren Turpin http://www.folkale.com/blogobeer-archive/tasting-notes-sheepshaggers-gold/comment-page-1/#comment-513 Darren Turpin Thu, 09 Jul 2009 11:04:11 +0000 http://www.blogobeer.com/?p=1841#comment-513 I definitely agree - it's this sort of blatantly puerile labelling that makes it really difficult to stand up in mixed company and admit to being a real ale fan. There's having a sense of humour, and then there's deliberately perpetuating an embarrassing stereotype just for the sake of some sort of supposed shock value. Not a great marketing strategy. I'd like to think that beer consumers are more sophisticated than that these days, and it's not going to make non-real-ale drinkers convert any more readily. I definitely agree – it’s this sort of blatantly puerile labelling that makes it really difficult to stand up in mixed company and admit to being a real ale fan. There’s having a sense of humour, and then there’s deliberately perpetuating an embarrassing stereotype just for the sake of some sort of supposed shock value.

Not a great marketing strategy. I’d like to think that beer consumers are more sophisticated than that these days, and it’s not going to make non-real-ale drinkers convert any more readily.

]]> By: Adrain http://www.folkale.com/blogobeer-archive/tasting-notes-sheepshaggers-gold/comment-page-1/#comment-512 Adrain Tue, 07 Jul 2009 12:41:56 +0000 http://www.blogobeer.com/?p=1841#comment-512 Damn awful beer, and terrible, terrible name. The only people who it might draw a chuckle from are socially inept CAMRA members who live with their mothers. Damn awful beer, and terrible, terrible name. The only people who it might draw a chuckle from are socially inept CAMRA members who live with their mothers.

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